The Dutch government periodically appoints new National Icons. The nominees are selected by an independent jury. What does the jury consider when nominating the winners to the cabinet?
Under the chairmanship of Hans Wijers, the jury has selected three very interesting new National Icons. To become a National Icon, your innovative service or product must have (future) economic value for the Netherlands, contribute to the major global, social challenges and be demonstrably technologically innovative on a global scale. The jury also looked at entrepreneurial capacities and what the added value of a possible iconic status would be for the company. At Hiber, the jury saw strong entrepreneurship combined with creative innovation, and thus a great economic and social potential.
The winners are then assigned a minister or state secretary as ambassador. You’re the ambassador for Hiber. What do you expect to do for Hiber over the next three years?
The ambassadorship focuses on network support. Think of questions such as: how do things run for the government, who is handy to know, where can you go for subsidies or support in doing international business. During my visit to Hiber, we talked about exactly what I can do for them. In any case, wherever I get the chance, I will put Hiber in the spotlight, both nationally and internationally, for example during trade missions. That’s why I’m glad that Hiber is coming with me to Las Vegas in January, to the Consumer Electronics Show, the largest technology fair in the world.
The winners are then assigned a minister or state secretary as ambassador. You’re the ambassador for Hiber. What do you expect to do for Hiber over the next three years?
The ambassadorship focuses on network support. Think of questions such as: how do things run for the government, who is handy to know, where can you go for subsidies or support in doing international business. During my visit to Hiber, we talked about exactly what I can do for them. In any case, wherever I get the chance, I will put Hiber in the spotlight, both nationally and internationally, for example during trade missions. That’s why I’m glad that Hiber is coming with me to Las Vegas in January, to the Consumer Electronics Show, the largest technology fair in the world.